Navigating the Challenges of Economic Intelligence: An In-Depth Analysis of Morocco's Landscape

Abstract

Economic intelligence has established itself in several countries around the world as a powerful means of developing competitiveness and performance. It aims to align strategy with environmental requirements. It has become clear that for any organization, identifying and exploiting relevant information relating to its specific environment is a permanent challenge. Therefore, our communication aims to answer the following problem : What are the challenges of economic intelligence in Morocco? A classification of the challenges will be presented, as well as avenues for reflection for to surpass them